We care about the world you and your family grow up in, and as part of our promise to you we’re giving you a rundown of exactly what we’re doing to future-proof our planet.
SHOP ADULTS SHOP KIDS & BABY SHOP HOMEWe’re a proud member of the Better Cotton Initiative helping you refresh your new-season style sustainably. By buying responsibly sourced cotton products from us, you’re supporting more sustainable cotton farming.
We want to protect our green spaces. The wood plump used in our responsibly sourced viscose comes from sustainably managed forests. This means a new tree is planted for every one used.
We save millions of plastic bottles from going to landfill every year by sourcing clothes and textiles as recycled polyester. Check out our Take Back Recycling Scheme and get 10% off* at George.com when you donate unwanted items.