Explore our wide range of toys

George’s Top Toys For
Pretend Play

Whether they’re having playhouse fun pretending to be mum and dad or building a LEGO DUPLO fort, anything that encourages your child’s imagination is a win. While their toy box is probably already full of educational games, arts and crafts and puzzles, they can never have too many toys for pretend play.

Key for their development and great fun for all ages, we’ve highlighted our favourite toys to help them get creative. Full of fantastic picks that can be enjoyed both inside the house and outdoors, now’s the time to let them get playing.

Magical Adventures
With Playmobil

While you might think it’s impossible to find a toy that will put a smile on every child’s face, there’s one option that all little ones love: Playmobil!

A toy box treat that will help them explore any and every adventure, Playmobil has something for everyone. Whether your kid prefers pirate ships and dragons or submarines and fairies, they’re guaranteed to have hours of fun with one of our great-value sets.

Explore a magical world with this Playmobil set, complete with mystical fairy dragon and her hatchling

Set sail on an adventure on a Playmobil pirate ship. It comes with a firing water cannon, captain and first mate

Make A Playhouse
A Home

Providing endless afternoons of entertainment and their very own special space, it’s no wonder that playhouses feature on so many children’s wish lists.

To let them fulfil their pretend play dreams, why not try one of our vibrant designs? Bringing out the best in your little one’s learning and helping them to experiment with different roles, a playhouse is just the thing to bring a touch of colour and excitement into the garden.

This cozy children's Little Tikes playhouse features home-like details such as large windows, a working Dutch door and more

Made with realistic log detailing, an opening door and shutters, they're sure to have hours of fun in this playhouse

Whether they imagine it’s their log cabin, fairy retreat or Wendy house, these toys are the perfect way to enjoy outdoor adventures without having to leave home.

Brick By Brick With

From colouring crayons and plants to cushions and socks, children love getting their hands on new objects. To help satisfy their curious side and develop their problem-solving skills, why not give them a LEGO DUPLO set to play with?

Little Disney fans will love this Mickey Mouse LEGO DUPLO set

More toddler-friendly than the smaller style LEGO bricks and easily assembled, DUPLO is just the thing for little builders. Let their imaginations run wild with the Town Farmer Market set or make their Disney dreams come true with Mickey’s Boat.

Visit a tavern on Tatooine with this LEGO Star Wars set, including Han Solo, Greedo, Wuher and Sandtrooper figures

For a film-themed option that’s great for older children, try one of our LEGO Star Wars sets. Whether they’re recreating famous Star Wars scenes or coming up with their own storylines entirely, we have plenty of games to take them to a different galaxy.

Their Very Own
Baby Doll

No toy box is complete without a baby doll to cuddle and care for. Letting your little one pretend to be just like mum and dad, our affordable range includes lots of adorable dolls for your child to dote on.

From responsive and talking designs to family favourites such as Baby Annabell, they’re sure to cherish spending time with their very own little one.

Little ones will love dressing this poseable doll, combing her hair, and listening to all the fun things she says

Made with sleeping eyes and realistic functions, this is the perfect starter doll for infants and toddlers new to Baby Annabell

Now that you’ve encouraged your child’s imagination with our top toys for pretend play, why not take a look at our educational toys for kids, including our extensive collection of puzzles and jigsaws?