Kids’ Fashion Checklist

Explore our latest pint-sized fashion trends which are set show the grown-ups exactly how it’s done. Get them weather-ready with our huge collection of jackets and coats or bring their imagination to life with our fantastic fancy dress range. From that trusty pair of denim jeans to footwear, which is sure to put a skip in their step, we’ve put together a scrapbook of our favourite styles of the season to guarantee smiles all round.


“Mummy helped me pick
out my pretty dress”
Elise, age 3


Encourage lots of outdoor play with our fantastic outerwear range, which is sure to see them through the season in style. From our mud-busting wellington boots to our comfy lightweight jackets, we’ve got the best weather-proofing designs that are just waiting to be discovered.

& Fancy Dress

They’ll love playing dress up with our awesome character costume and fancy dress collection. Whether they want to save the world or be like their favourite childhood heroes, our character and fancy dress range is a wonderland of possibilities.


The ultimate trend amongst the little ones (and the big ones!) we all know a comfy pair of denim jeans is a must-have for their weekend wardrobe. Check out our denim range to find their latest pair, or mix up their school’s-out style with our selection of dungarees and denim dresses.


Pull out the buckets and spades because the summer season has started and we’ve got some brilliant styles to tick off your holiday checklist. From toe-peaking sandals to sunglasses, which are factor ‘cool’, discover our go-to looks which are perfect for the warmer months.