From feeding and changing to play, kit your nursery out in all the essentials at

Welcoming your new baby into the world is a wonderful and slightly daunting experience, especially if it’s your first. That’s why, here at George, we have all you need and more to ensure those first few months go as smoothly as possible.

From a wide selection of cots, pushchairs and feeding kits to the latest toys and play sets, we’ve made planning for your new arrival that little bit easier to put your mind at ease and get you prepared for the newest member of your family.

monitors and safety
Keep peace of mind with our handy baby monitors at

With your little one tucked up in their cot, our collection of safety monitors will help you keep an eye on things throughout the night.

We have a wide range available from audio, visual to motion, all designed to be very effective ways to monitor your baby, allowing you to enjoy a good night’s sleep or a much-deserved break.


Discover baby monitors at

feeding essentials

Whether you’re breast feeding or bottle feeding, we have the latest essentials on hand to make your everyday routine a little bit easier.

Our collection comes in a wide variety of bottles, steam sterilisers and warmers to take the fuss out of bottle feeding while our selection of breast pumps are comfortable and easy to use. As your little one gets older, switch from milk to solids with our highchairs and booster seats.


From bottles to breast pumps – discover our baby feeding range at

toys and games
Let playtime begin with our baby toys and games at

Shop the latest baby toys at

Let your little one explore the world through play with our selection of toys, books and mobiles.

From rattles to play mats, we have especially designed each toy to keep your little entertained while developing those all-important sensory skills to further their growth and development.


cribs and baskets

When it’s time for bed, our cots and cribs will keep them warm and cosy all night long. New-borns will benefit most from our Moses baskets. Ideal for placing in their nursery or by your bed, our Moses baskets are crafted to ensure sound sleeping for both you and your baby.

While our crib range comes in a variety of different colours to complement your nursery and can be easily adapted into a toddler’s bed as your little one grows-up.


Explore our range of cribs and baskets at

prams and pushchairs
Get out and about with our prams and pushchairs at

Enjoy safe travels with our strollers and pushchairs at

There’s nothing more enjoyable then a family trip or a morning stroll with your little one which is why we have designed our prams and pushchairs to be comfortable, weather-resistant and simple to manoeuvre.

Most of our designs are fully convertible and feature a carry cot for younger babies.


bathing and changing

Put the fun back into your little one’s daily routine and cradle them in comfort with our baths, bathers, toys and educational bath sets.

When it’s changing time, our stylish, baby changing units are equipped with extra storage for nappies and essentials while our handy changing mats are ideal for when you’re on the go.


Find all you need for your baby’s routine at