Group

Shop by Department

WomenLingerieMenKidsBabySchoolToys & CharacterHomeOutdoor & GardenHoliday ShopSales & Offers
FashionHealth & WellbeingHome & GardenKidsParent & Baby
Back to Blog Homepage

Sizzling Swimwear And Bikinis

Summer is here, and it’s time to hit the beach in style! Finding the perfect swimwear can be tricky, but worry not – our blog is here to make sure you slay your summer looks. Feel confident and look super-glam with our sizzling holiday shop.

From bikinis, swimsuits and sarongs to maternity swimwear, post-surgery swimwear, and sandals – we’ve got you covered.

Swimwear For 7 Days

It’s a good idea to pack at least three or four swimwear looks for a week-long vacay. If you choose bikinis, you can mix and match and alternate between looks on different days.

Boujee Bikini Sets

Discover a two-piece that best suits your body type and channels your individual style with our sleek collection of bikini sets. Choose a matching two-piece in a vibrant block colour design, playful animal prints, or preppy spots or stripes. Halter neck, tankini tops, frilled designs: you name it! We’ve got a sizzling look for you!

Woman poses at the beach wearing green printed bikini set.

Unique Bikini Separates

For a refreshed, unique look, style bikini separates instead. There’s no need to stick to the rules with these little gems. Mix and match different tops and bottoms to create a look that’s totally unique to you. Pair a printed bikini top with block-colour bottoms or vice versa. Stepping from poolside to the cocktail bar? Drape a chic kimono over your bikini for a brand-new look. Our collection is bursting with the dreamiest prints and bold styles, so you can well and truly master your holiday get-up.

Psst.. don’t forget your towel!

Multicoloured bikini top and orange bikini bottom.

Sleek Swimsuits

Swimsuits are a fab option for those who want a bit more coverage. Here at George, find your perfect fit in our inclusive range of swimwear and step out feeling like the very best version of yourself. Tap into our collection of one-piece swimsuits featuring plunge necklines, belted numbers and bandeau designs. For a touch of glam, discover swimsuits with gold-tone accents – perfect for beach parties and sitting pretty by the pool. Compliment your new piece in effortless style with wedge sandals and oversized hoops.

Woman poses at the beach wearing blue swimsuit carrying a cooler box and foldable chair

Chic Cover-Ups & Kaftans

A cover-up is a must-have when it comes to swimwear. Pop it over your swimsuit, look perfectly put together and still show off your swimwear. Longline beach shirts, playful playsuits, embroidered kaftans – find your match in our new season edit. From overcast afternoons at the beach (we’ve all been there!) to shimmying over to the pool bar, with so many beautiful designs to choose from, add to basket is (highly) likely – whoops!

Woman poses wearing animal print swimsuit and maxi kaftan.

Stunning Sarongs

Tie them around your waist, wear them as a dress, or use them as a cover-up – the options are endless when it comes to styling sarongs! Ooze style and sophistication and team your bikini or swimming costume with a chic black sarong.

Once shoes are sorted, complete your look with oversized sunglasses, a statement hat and a cute clutch bag.

Woman poses on some rocks wearing a zebra print swimsuit and black sarong.

Essential Sandals & Flip Flops

When it comes to beach footwear, sandals and flip-flops are the obvious choice. When there’s lots of walking on the agenda, pick durable and breathable styles to keep every step feeling just as good as it looks. Your feet will thank you later! We’ve just dropped the latest looks including cork sandals, fisherman designs and the coolest clogs – if that’s your jam!

Orange Double Buckle Sliders.

Comfy Maternity Swimwear

If you’ve got a baby on board, our maternity swimwear is made for every moment. Designed to support your bump whilst keeping you looking amazing, we’ve got so many pieces destined to be yours.

Choose a one-piece swimsuit or a tankini with a high waistband to support your growing bump so you can sit back, relax and enjoy your holiday in total comfort.

Maternity Khaki Plunge Swimsuit.

Supportive Post Surgery Swimwear

Here at George, we know that after an operation you may need a little extra TLC, and our post surgery swimwear is crafted with you in mind. With necessary support and coverage, our collection features belted swimsuits, ribbed bikini sets and high-waisted bikini bottoms. For a comfy and classic look, pair your post-surgery swimwear with a chic cover-up – perfect for relaxing poolside or having nibbles at the beach bar.

Woman poses in brown belted swimsuit.

Looking for more dreamy vacation looks? Check out our Women’s Holiday Checklist blog.

What to Explore Next

Home

Must-Have Garden Furniture

From the latest garden furniture trends to practical and functional pieces, create the perfect outdoor living space with our inspirational blog.

12.05.23

Read more

Home

Celebrate Disney 100 At George

Disney-lovers unite! Explore all the magic of your favourite Disney stories, characters and make wishes come true with the George Disney shop.

10.05.23

Read more

Fashion

Brighten Up Your Wardrobe: Summer Dresses

Summer is the season for warm weather and flowy dresses. Whether you’re off to a beach party, picnic or wedding, a summer dress is the perfect choice.

05.05.23

Read more

100 Day Satisfaction GuaranteeGift cards & vouchersGeorge RewardsCareersSupplier informationModern Slavery Statement

Contact usYour accountSize guideStore locatorGeorge site maps

Track your orderReturns & exchangesClick & CollectUK Delivery

We love social