Despite being compact and fitting neatly into our underwear drawers, lingerie makes up a huge part of any outfit. Getting your lingerie right is essential to ensure maximum comfort and the ultimate aesthetically pleasing ensemble. Need to double-check your bra size? To find the right fit, follow the quick and easy steps in our bra size guide.
Our lingerie collection is packin’ plenty of comfortable and supportive styles from the must-have t-shirt bra for casual wear to the delicate lace to make you feel extra special. Ticking the box for versatile AND affordable styles, keep scrolling to discover our guide on how to pick the perfect lingerie for literally any outfit – yay!
How Do You Choose Winning Lingerie?
When it comes to matching your bra with your clothes, a few considerations will make styling your fit fuss-free. Co-ordinating the colour of your bra to your outfit (light tops meet light bras) will keep your bra underwraps.
Choosing a bra based on activity will offer you maximum support, and going for strap styles depending on the cut of your top will flatter your outfit choice. Whether it’s a lingerie haul or you’re shopping for one particular style, It’s always important to remember that comfort is key.
What Bra To Wear Under White Clothes?
It may seem smart to reach for a white bra to match your white t-shirt or blouse… BUT this can contrast your skin, and your white bra will show up in natural light – oops! To make yours less visible under white clothes, choose a chic nude bra. The idea is that the closer the bra is to your skin tone the less likely it is to be seen. Told ya we’ve got your back – literally!
If you love a bright white skirt or fresh white jeans, follow the same rule. Be sure to invest in nude briefs to keep your underwear discreet.
The Everyday Bra
This simple bra style creates a natural smooth shape bringing both comfort and breathability. Here at George, we’ve got a beautiful colour palette of easy breezy t-shirt bras to match every top choice.
Whatever your mood, we’ve got a lingerie pick for you.
Kit out your underwear drawer with essential knickers and great-value multipack sets for comfort all day long. Everyone has their go-to cut, so our underwear collection is spilling over with stylish and comfy choices whether you prefer cotton shorts, midi knickers or Brazilian styles.
Celebrate your shape with our inclusive shapewear collection. Create a smooth silhouette under bodycon dresses with body sculpting shorts and tights, and keep your underwear concealed with no VPL knickers.
Choose our black or nude shaping body for an added boost of confidence. This flattering piece of lingerie includes a low back and discreet straps that can be worn effortlessly underneath your outfit.
Why not opt for a plunge bra when fashioning your fave cami tops? Designed to lift and shape, plunge cut bras are perfect for low necklines and deep V-necks, are packin’ points for support. We have plenty of sizes across the collection, and our range caters up to 42E, including feel-good styles in our DD+ selection.
Lingerie For Special Occasions
From birthday guests to the blushing bride-to-be, we have gorgeous lingerie sets for you to style seamlessly underneath your occasionwear. Choosing designs to complement both your outfit and complexion will have you feeling like your best self.
For those party dresses with creative strap styles, a good-fitting strapless bra is a must-have and for some added glam, our Entice lingerie sets flaunt bold colours, pretty lace designs and sweet details.
Maternity Lingerie For New Mums
Maternity bras and nursing bras are an essential part of your maternity wardrobe, blessing you and your little love with much-needed comfort when breastfeeding. Our nursing bras feature soft cups, wider straps, and easy access clasps, ensuring you’re well-supported during feeds.
We’re all about making things a little easier, so our nursing bras come in tons of styles. If it’s time to stock-up, we’ve got black and white, bras with removable cups and elegant lace nursing bras. Feeling the chill? For more cosy essentials, explore our maternity lingerie collection.